Analyst Report: Gartner
In 2013, mobile commerce sales equated to over $48.3 billion and 51% of online shoppers abandoned a purchase because of site slowness. With so much at stake, it is critical for businesses to be in full control of their end user experience.
Gartner’s analyst report on how to improve quality mobile application delivery states that today’s synthetic-based mobile monitoring is limited in understanding actual user experience. Gartner recommends using mobile application performance monitoring to understand application usage patterns, performance and user frustration.
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